1st magazine analysis

The music genre is urban. This magazines target audience is a young, urban audience as its predominant feature are R&B and Hip-hop artists, actors and other entertainers. The main image shows two very famous urban artists (Eminem and Dr. Dre)who's image and audio are known worldwide.
  The main image shows the pair wearing and holding medical equipment with music symbols, a microphone and earphones coming from the tweezers held by one of the artists . This relates to the urban audience because the artist Dr.Dre  is presented on the front cover with medical clothing and equipment which is an direct relation on the Dr(Dr of urban music) part of his name. The artist Eminem also has headphones, with a microphone and paper with written lyrics. These key features in the main image all give an insight to the audience that the artist is apart of the urban rap genre as this kind of equipment is stereotyped to this particular genre.

The text connected to the image is a question. 'What are Eminem and Dre cookin' up? This type of question draws the attention to what these two very famous urban artists are doing next in their successful careers. The words 'cookin' up' is an informal phrase used within the urban world which indicates the artists are up to something 'big' and are spending their time making or being involved in music aimed at their target audience and in this case the readers of the magazine. As mentioned before the clothes and props are stereotypical examples of an urban music industry. These props are connected to the target audience as the headphones are worn by urban artists while recording music and is a classic culture of this type of genre. These props are also connected with the text attached to the image. The headphones and microphone are attached with the phrase 'cookin' up' which suggest to the reader that the two artists are making music targeted at the audience of the magazine. The image is the only image on the page and is presented as the background of the magazine which gives the target audience the idea that this is the main news within the magazine and the most discussable topic within the urban genre during this issue.

The image has natural colours. This is the colour of the medical clothing are bright and are against a dark grey green/black background which also gives some insight to the audience that something bright from these artists is coming. The dark colours are typical of a urban rap genre and are used with the bright yellow text of the two artists names to emphasis to the audience the happenings and people involved within the magazine.

The title of the magazine is 'VIBE'. This can be seen as informal with the urban world. It can be used in many contexts such as Urban vibe, Music vibe and personal vibe. This informal word is a direct to the target audience of the magazine, which is young. The word vibe is also used with the urban music world, where most people are familiar word this type of 'street language' which is common amongst the young target audience of the magazine. The typeface used is big bold and bright which is common text used within the urban world. It emphasises the text, which is against a dark background, to the audience. The text is uniform making it clear to read to the younger target audience.

The magazine copies are sold in retailed shops and supermarkets amongst the magazine section of the market. The content can also be accessed online which is useful as the majority of the young target audience would use the internet. The audience could also suscribe to copies online. The magazine is of A4 reading and is the best and most common size that a younger audience has become used to. The online feature of the magazine also works well as the younger reader can adjust the size of the content to their need.